Awhile back I asked you this question: What is Marketing? Do you ever wonder what it is you are really selling?  Are you talking to me?

Are you selling awesome cutting-edge products? Great services? Or are you selling a business that can offer financial and time freedom? Do you ever wonder why you got into Marketing?

Most everyone did because they wanted to earn more money, or have more control of their lives, or have more time freedom, or be debt-free, or never to have to answer to a boss again, etc.  The core topic of that post was to put into perspective that it’s the DREAM, not the “CREAM” (your product or service) that motivates you to sell and your customer to buy.

Nothing has changed in that regard.  You still need to talk to people about their dreams. Find out what they need out of life–finding and filling that Need will help them achieve their dreams and helping others achieve their dreams is a surefire recipe for success!

But I have a new question for you: What is Marketing NOW?  While the core disciplines of Marketing remain, the delivery mechanisms are never static in this Internet age.  Are you on top of the latest Internet Marketing technologies? More to the point…

What is your Video Marketing Strategy?

• I’m all over it and raking in the profits!
• I made a video but don’t know how or where to post it.
• What do you mean video marketing strategy?

My friend, if you are stalled or haven’t gotten off your bum, you’re about to be crushed in the stampede.  Video advertising is growing FAST with spending expected to go over 1-Billion this year.

comScore Releases May 2010 U.S. Online Video Rankings

YouTube Streams All-Time High of 14.6 Billion Videos Viewed

RESTON, VA, June 24, 2010– comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released May 2010 data from the comScore Video Metrix service showing that 183 million U.S. Internet users watched online video during the month. YouTube.com achieved record levels of viewing activity in May with an all-time high of 14.6 billion videos viewed and surpassing the threshold of 100 videos per viewer for the first time.

Top 10 Video Content Properties by Videos Viewed

U.S. Internet users watched nearly 34 billion videos in May, with Google Sites ranking as the top video property with 14.6 billion videos, representing 43.1 percent of all videos viewed online. YouTube accounted for the vast majority of videos viewed at the property. Hulu ranked second with 1.2 billion videos, or 3.5 percent of all online videos viewed. Microsoft Sites ranked third with 642 million (1.9 percent), followed by Vevo with 430 million (1.3 percent) and Viacom Digital with 347 million (1.0 percent).

Top U.S. Online Video Content Properties* by Videos Viewed
May 2010
Total U.S. – Home/Work/University Locations
Source: comScore Video Metrix

Total Internet : Total Audience
33,950,891
100.0

Google Sites
14,628,095
43.1

*Rankings based on video content sites; excludes video server networks. Online video includes both streaming and progressive download video.

Top 10 Video Content Properties by Viewers

Nearly 183 million viewers watched an average of 186 videos per viewer during the month of May. Google Sites attracted 144.6 million unique viewers during the month (101.2 videos per viewer), followed by Yahoo! Sites with 46.0 million viewers (7.3 videos per viewer), and Vevo with 45.6 million viewers (9.4 videos per viewer). Vevo jumped one position in the May ranking taking the #3 spot with 45.6 million viewers and an average of 9.4 videos per viewer.

Marketing Sherpa reports that video Ads increase viewer response by 52% with a 16% conversion rate–that’s right; 16% are opening their wallets.  So…

The last 12 big product launches where done with VIDEO not long sales letters. Do you think the “guru’s” like Frank Kern, Jeff Walker, Eben Pagan, Jason Moffatt, John Reese, Andy Jenkins, his launch was called video boss

What are you waiting for?  If you think Video is hard, it’s not — it’s EASY!  What’s even better…it’s inexpensive…and THE most effective marketing platform available today.  Pick up some FREE VIDEO TIPS like this one How to Overcome Camera Anxiety at www.videowebguy.com and while you’re there, check out the other free tools.  Then get out there with your webcam and become the Celebrity in your Niche—Or the Niche Celebrity!

Be Bop!